Tuesday, May 31, 2005

Useful Definitions About Information Design

What’s Information Architecture?
It is the process of organizing, labeling, designing information and navigation system that help people find and manage information more successfully.

Labeling: The way you represent the concepts

  • Be careful about the words you use (clear and telling)
  • If you like to use images in labels be sure they add value and increase the communication with the user, and adding some text to the Image is preferable

Navigation: The way we find what we’re seeking

  • Well-designed site has to provide intelligent labels, intuitive paths, readability, and clear conceptual model of the site.
  • Users want to know where they are, what are the choices from here, how to get where they want to go and how to come back once they are there.

What's Usability?
It’s the measure of the quality of a user’s experience when interacting with a website. (How long it takes user to find info. And how long it takes him to learn how to use the site?)

Usability Factors:

  • Ease of learning
  • Efficiency of use
  • Memorability
  • Error frequency and severity
  • Subjective satisfaction

Why is Usability important?

  • Most of research agencies found that:
  • People cannot find the info. they seek on a website about 60% of the time
  • 50% of potential sales are lost from a site as users can not find data
  • 62% of websites shoppers have gave up looking for their wanted items

What’s Layout?
Key pages with black and white boxes and guidelines, to describe how the window will appear to the users, write up the read, editorial, and functionality requirements for each page. Also include some specifications like page resolution, each area size and place, also no. of levels .
Each shows the major functional areas (Body, Menu, Ads. + Logo)


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